Circular Economy | marc-cain.com/en

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Closing the circle - a statement for biodegradable fashion

A new chapter at Marc Cain: with our innovative T-shirt, we show how sustainable fashion can work right from the start - down to the smallest detail. From the yarn to the print, we only use materials that biodegrade under realistic conditions. The project is accompanied by a long-term test in cooperation with the Hohenstein Test Institute to scientifically investigate the degradation process. Why are we doing this? Because we not only want to make fashion durable, but also sustainable for the future.

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Link to the landing page - biodegradable shirt / Image info: Shirt lying in meadow - KI

Closing the circle - a statement for biodegradable fashion
A new chapter at Marc Cain: with our innovative T-shirt, we show how sustainable fashion can work right from the start - down to the smallest detail. From the yarn to the print, we only use materials that biodegrade under realistic conditions. The project is accompanied by a long-term test in cooperation with the Hohenstein Test Institute to scientifically investigate the degradation process. Why are we doing this? Because we not only want to make fashion durable, but also sustainable for the future.

Learn more

LONGEVITY AS PART OF THE CIRCULAR ECONOMY

The aim of the circular economy is to use resources efficiently and minimise waste. Products should have a long life and the materials used are reused. For many years, Marc Cain has focused on high-quality products with timeless designs whose colours are often reused in new collections. A repair service is new: garments made of cashmere or wool are repaired, shaped, creased and refreshed. Marc Cain is also taking a more sustainable approach to packaging, with lighter bags made from 100% recycled material that can be reintroduced into the raw material cycle.

Learn more

LONGEVITY AS PART OF THE CIRCULAR ECONOMY
The aim of the circular economy is to use resources efficiently and minimise waste. Products should have a long life and the materials used are reused. For many years, Marc Cain has focused on high-quality products with timeless designs whose colours are often reused in new collections. A repair service is new: garments made of cashmere or wool are repaired, shaped, creased and refreshed. Marc Cain is also taking a more sustainable approach to packaging, with lighter bags made from 100% recycled material that can be reintroduced into the raw material cycle.

Learn more

COOPERATION WITH PFORZHEIM COLLEGE

The circular economy is becoming increasingly important for the future viability of companies. In the fashion sector, textiles should not only be durable, but also recyclable. Once again, we have cooperated with up-and-coming designers. The fashion students at Pforzheim College took up the challenge of developing the theme of "Circularity", both strategically and in terms of craftsmanship.

Learn more

COOPERATION WITH PFORZHEIM COLLEGE
The circular economy is becoming increasingly important for the future viability of companies. In the fashion sector, textiles should not only be durable, but also recyclable. Once again, we have cooperated with up-and-coming designers. The fashion students at Pforzheim College took up the challenge of developing the theme of "Circularity", both strategically and in terms of craftsmanship.

Learn more

COOPERATION WITH REUTLINGEN COLLEGE

Today, upcycling is becoming increasingly important because raw materials are limited and their disposal can pollute the environment. That's why we are testing new possibilities for a responsible use of old goods and started a cooperation with the Texoversum faculty at Reutlingen University. Five design students set themselves the task of creating new articles from completely produced old goods.

Learn more

COOPERATION WITH REUTLINGEN COLLEGE
Today, upcycling is becoming increasingly important because raw materials are limited and their disposal can pollute the environment. That's why we are testing new possibilities for a responsible use of old goods and started a cooperation with the Texoversum faculty at Reutlingen University. Five design students set themselves the task of creating new articles from completely produced old goods.

Learn more

MARC CAIN X WIEDERBELEBT

We are starting with the topic of circular economy in cooperation with the young Stuttgart-based company "Wiederbelebt". The aim of this cooperation is to test new ways to build up a recycling loop in which existing materials and products are upgraded and upcycled for as long as possible.

Learn more

MARC CAIN X WIEDERBELEBT
We are starting with the topic of circular economy in cooperation with the young Stuttgart-based company "Wiederbelebt". The aim of this cooperation is to test new ways to build up a recycling loop in which existing materials and products are upgraded and upcycled for as long as possible.

Learn more